Mobile Ticketing
Juniper released a report on Mobile Ticketing (PDF) today.
From the Report:
The International Air Transport Association plans to stop distributing paper tickets by the end of 2007. "It is not beyond the realms of possibility that e-ticketing will move to m-ticketing..."
Bryan Wilson, project director of e-ticketing at IATA: "There is no reason why a customer today should not be able to buy an e-ticket from a browser enabled mobile phone...After purchase, the passenger must be issued an e-ticket number which could be supplied by message to a phone."
Juniper forecasts mobile ticketing will contribute over $44billion of revenue by 2010.
Labels: Mobile
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