In-Game Ad Links
Quick links from MIT Ad Lab:
"Some of the more interesting things related to the brands-in-games research that came up last week:
"Some of the more interesting things related to the brands-in-games research that came up last week:
- Fashion designer Ben Sherman creates racing outfits for Test Drive Unlimited.
- Brand integration in True Crime: New York City - Puma kicks, Chrysler drives, Motorola phones.
- MTV2 airs a fashion show it hosted in Second Life
- Depeche Mode sings in the language of The Sims."
Labels: In-game Advertising, Second Life
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